The Celebrity Trend

Celebrities are essentially commodities. Companies pay big money to drown you in their perfumes and to get you to promote, (supposedly subtly) their new anti aging-creams with ram bollocks or whatever those crazy-cat cosmetic companies get up to these days. Often,celebrities sell their lives to the news papers, they barter their personal feelings for money, because they are a product. Someone was saying in my Philosophy class that Lady Gaga had a dick, I disagreed with this, simply because for big companies people like Lady Gaga are just cash cows, it would of been very unwise to invest, and basically create someone that is hiding a dick. Most celebrities are famous for pretending to be someone else, they're actors or performers, they're people who put on a mask and are watched

Anyway, I don't want to veer off into some dark celebrity hating rant, I love my gossip/showbiz as much as the next culturally aware person. What this post is about is the trends of celebrities.

Take Cheryl Cole, one minute she was the 'nation's sweetheart' she could do no wrong. We had all conveniently forgotten about the unfortunate incident in the ladies bathroom where she'd got a little fisty, and we all pretended that we found her geordie accent charming. Now however, this doesn't seem to be the case, Cheryl seem's to have mysteriously fallen out of public favour and into a life of sad hair product endorsements and now Geordie Shore is the only thing keeping the Geordie accent in Vogue, kind of. So how do people go out of fashion? And how do people rise (think Jennifer Lawrence and Cara Delevinge)? Why do people love to hate those such as Anne Hathaway, even though she gave us such majesties as the princess diaries and she shares the name of Shakespeare's Wife? Then love her the next day after a stirring rendition of 'I dreamed a dream'. It was tear inducing. 

Anne's the one in the middle

For instance, it was fashionable to say that you LOVED Alexa Chung, now if you said she was your idol, people would be all 'omg man, so lame, she's like, soo 2009!'. I'm not sure I think she is still a pretty big name with the fash pack? I wouldn't mind being mates with her. I never particularly liked her, I didn't really know what she actually did, I think she's a 'personality' or something, apparently.  It's cool to like Jennifer Lawrence now, and to hate Justin Beiber. I think Madonna is the best example of someone who jumps in and out and shakes it all about in the public favour hokey cokey.

Because celebrities are so objectified, no matter how they try to expose the 'real me' in 'tell all' exclusives, they still are a commodity. We are allowed to love or hate them, that would not happen in 'real life'. You don't have teachers at school that come in and out of fashion. No if I remember correctly they are either: boring, twats, or absolutely brilliant - no middle ground. I think the main factor is exposure. People like 'fresh meat' then, however, due to over-exposure, people get sick of them (Beiber). To be fair on them, we love pushing them to the point of no return just for the sake of a good old fashioned public melt-down. A Britney hair shave, a Li-lo court date or a Charlie Sheen blow out, we love them all, in all shapes and ways. We love to speculate over their potential plastic surgeries (Kim Kardashian x-rayed her bum for God's sake) and to berate them for the days when they get it wrong. But at the end of the day, they are paid extortionate amounts of money for us to look at them like zoo animals; so I think it is a mutually beneficial system, no matter how fucked up it may seem and the trends are just the effects of a new animal at the zoo or an old orangutan learning a new trick to keep us all enthralled for another six months or so. 

Dorothy and Daphne